BLUE SHIELD OF CALIFORNIA

HATE IS A VIRUS

When national leaders began referring to COVID-19 as the "China virus," as well as other harmful names, violence against the AAPI community rose.  In the middle of a global pandemic, hate became the biggest virus our country had to face.

TEAM:

Sinan Dagli, GCD

Me, Copywriter

Sarah Ross, Art Director

ROLE:

Alongside my partner, I came up with this idea, wrote the script and worked closely with a small team to bring this film to life.